Designing for confidence when people are responsible for others Framing the problem Clients asked for easier. Owners needed confidence. The main thing we kept hearing from stakeholders was to make co-registration easier. But when we sat with group owners and watched them work, easier wasn’t the problem. They were on the hook for whether ten other people showed up registered, booked, and ready. Speed wasn’t what they were missing. Confidence was. So our team built around this

Six years of building event software that keeps up with the people who run them. Attendee Mobile App for 2025 User Conference Role Years UX Team The short version Design lead, then Senior Manager of UX 2020 to 2026 Grew design from about 5 to 13 We started small in a crisis, kept iterating, and it grew into world-class event technology. Mobile app: The attendee experience today. Personal, native, and built for people walking a conference floor. Page Builder: Clients building

ROLE Founder & Product Designer SCOPE Product strategy, UX & UI, Prototyping TOOLS Lovable and Claude YEAR 2026 The surface problem I don’t golf as much as I want to. That’s the honest starting point for Lynx. Time and money matter. But the bigger hurdle is coordination. Checking four course websites, comparing them against my calendar, texting three friends to see who’s free, and then going back to find the 7:40 is gone. By the time a round comes together, half the motivatio